Privacy Policy

Last Updated : 09-05-2026

Swadehi (“we”, “our”, or “us”) values your privacy and is committed to protecting your personal information. This Privacy Policy describes how your personal information is collected, used, and shared when you visit, interact with, or make a purchase from the Swadehi website. By accessing or using our website, you agree to the collection and use of information in accordance with this Privacy Policy.

1. About Swadehi

Swadehi is an Indian craft-based lifestyle and apparel brand that collaborates with artisan communities across India to bring traditional craftsmanship into contemporary apparel and lifestyle products. Our aim is to bridge heritage craftsmanship with modern living while supporting ethical sourcing, fair artisan compensation, and responsible production practices. Swadehi operates an ecommerce website through which customers can explore and purchase products online.

2. Personal Information We Collect

When you visit our website, interact with our services, or place an order, we may collect certain personal information necessary to provide our services.

Information You Provide

When you place an order, create an account, subscribe to updates, or contact us, you may provide information such as:

  • Full name
  • Email address
  • Phone number
  • Billing address
  • Shipping address
  • Order details and purchase history
  • Account login information (if you create an account)
  • Messages or inquiries sent to customer support

This information allows us to process orders, communicate with customers, and provide support when needed.

Payment Information

Payments on the Swadehi website are processed through secure third-party payment gateway providers.

Customers may complete payments using methods such as:

  • Debit cards
  • Credit cards
  • UPI
  • Internet banking
  • PayPal

Swadehi does not store or directly process complete payment card details. Payment information is securely handled by authorized payment service providers that comply with industry security standards.

Automatically Collected Information

When you browse our website, certain technical information may automatically be collected to help us understand how the website is used and to improve performance. This may include:

  • Internet Protocol (IP) address
  • Browser type and version
  • Device type
  • Operating system
  • Pages visited
  • Time spent on pages
  • Referring website or links

This information is used only for website functionality, analytics, and improving user experience.

3. Cookies and Tracking Technologies

Our website may use cookies and similar technologies to enhance user experience and improve website functionality.

Cookies may be used to:

  • Maintain secure browsing sessions
  • Remember user preferences
  • Enable essential website functions such as shopping cart functionality
  • Analyze website traffic and usage patterns

Most web browsers allow users to control or disable cookies through browser settings. However, disabling cookies may affect the functionality of certain features of the website.

4. How We Use Your Personal Information

We use the personal information collected from users for legitimate business purposes, including:

  • Processing and fulfilling orders
  • Communicating order confirmations and shipping updates
  • Responding to customer inquiries and support requests
  • Managing customer accounts
  • Improving website functionality and user experience
  • Monitoring website performance and analytics
  • Preventing fraudulent transactions and maintaining security
  • Complying with applicable legal and regulatory obligations 

Personal information is used only to the extent necessary to operate our services and provide a better customer experience.

5. Sharing of Personal Information

Swadehi may share personal information with trusted third-party service providers that assist in operating our business and delivering services to customers.

These service providers may include:

  • Payment gateway providers
  • Shipping and logistics partners
  • Website hosting providers
  • Analytics and performance monitoring services
  • Technology and security service providers

These third parties receive only the information necessary to perform their services and are expected to protect the confidentiality and security of the information they receive.
For example, when fulfilling orders, certain delivery information such as customer name, shipping address, and contact number may be shared with logistics partners for the purpose of delivering orders.

6. Data Security

Swadehi takes reasonable administrative and technical precautions to protect personal information from unauthorized access, misuse, alteration, or disclosure.

Security measures may include:

  • Secure encrypted connections (SSL)
  • Secure payment gateway integrations
  • Restricted access to sensitive data
  • Regular monitoring of website security

While we take reasonable steps to protect personal data, no method of electronic transmission or storage can guarantee complete security.

7. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, including:

  • Processing and delivering orders
  • Maintaining transaction records
  • Providing customer support
  • Complying with legal and regulatory requirements

When personal information is no longer required for these purposes, it may be securely deleted or anonymized.

8. Your Privacy Rights

Depending on applicable laws, users may have the right to:

  • Request access to personal information we hold about them
  • Request correction of inaccurate or incomplete information
  • Request deletion of personal data where applicable
  • Opt out of receiving marketing or promotional communications

Requests regarding personal data may be submitted through the contact information provided below.

9. Third-Party Websites

Our website may contain links to external websites or third-party services. Once you leave the Swadehi website, we are not responsible for the privacy practices or policies of those external websites. Users are encouraged to review the privacy policies of any third-party websites they visit.

10. Children's Privacy

Swadehi’s website and services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that personal information from a minor has been collected without appropriate consent, steps will be taken to remove such information.

11. Changes to This Privacy Policy

Swadehi may update this Privacy Policy periodically to reflect changes in business practices, legal requirements, or improvements to our services. Any updates will be posted on this page along with the revised “Last Updated” date. Users are encouraged to review this page periodically.

12. Contact Us

If you have questions about this Privacy Policy or how your personal information is handled, please contact us: Swadehi
Email: care@swadehi.com
Website: www.swadehi.com